Great things are made by a series of
small things brought together.

- Vincent Van Gogh

My Expertise

With extensive experience in luxury hotels and restaurants, paired with a background in cooking and hospitality, I’ve gained a deep understanding of both the industry and its customers. This insight gives me a unique advantage in crafting strategies that authentically connect businesses with their audience.

My focus is on helping clients define their vision and goals, working together to develop and implement creative concepts that align perfectly with their business objectives.

Let’s create.

Do you have a creative concept you’ve been envisioning but need help bringing it to life? Whether it’s a bold idea or a subtle refinement, let’s collaborate and make it a reality.

Graphic + Collateral Design

Brand Development

Services

Let’s strategize.

Whether you need a marketing strategy to elevate your brand or want to reach your ideal customers more effectively, I can help you build and create a strategy that sets you apart.

Marketing + Email Strategy

Website Creation + Copywriting

Let’s elevate.

You’ve crafted your vision, built your foundation - now it’s time to elevate your brand’s presence and ensure it
stands out in a crowded market.

Social Media Content Creation + Planning

Website Copywriting + SEO

Clients

  • Wild Blue Restaurant + Bar (Whistler, BC)

    I manage the creation of advertisements, marketing strategies, and a wide range of branded collateral, including menus, templates and custom collateral throughout the restaurant. My role involves close collaboration with the restaurant’s team and external PR, content and social media specialists to ensure brand cohesion across all platforms. By aligning creative development with the restaurant’s core values and aesthetic, I ensure that every touchpoint reflects the high standards of Wild Blue’s identity.

    Marketing Strategy
    Website Design
    Collateral Design
    Brand Development

  • Fairmont Empress (Victoria, BC)

    Fairmont Empress engaged me to assist their marketing team in developing a range of branded collateral. By working closely with the hotel, I crafted materials that showcase their distinct identity while upholding the high standards their guests have come to expect.

    Graphic + Collateral Design
    Brand Development

  • Fairmont Waterfront (Vancouver, BC)

    As a creative partner for Fairmont Waterfront, I provide support on elevating their collateral design. I work collaboratively with their team, ensuring their visual identity is seamlessly integrated into all materials, enhancing the brand’s refined image while maintaining consistency across all touchpoints.

    Graphic + Collateral Design
    Brand Development

  • Ombré Restaurant (Tofino, BC)

    I had the privilege of being part of this opening team. I was responsible for developing the brands aesthetic, from selecting colors and designing the logo to creating the menus, business cards, gift cards, and other branded materials. Working collaboratively with this dynamic restaurant team, we were able to establish a cohesive and visually impactful identity for the restaurant right from its launch.

    Brand Development + Logo Design
    Collateral Design
    Menu Design

  • Vanessa Vineyard (Similkameen Valley, BC)

    At Vanessa Vineyard, I had the opportunity to spearhead their marketing and social media strategy, tailoring content to resonate with their audience and grow their online presence. I designed magazine ads, promotional materials for the tasting room and wine club members, and created engaging social campaigns to increase account engagement.

    Additionally, I developed unique wine labels that aligned with their brand, further enhancing their overall customer experience. Through these efforts, we were able to strengthen brand visibility and connect with their community in meaningful ways.

    Marketing + Email Strategy
    Website Maintenance + Copywriting
    Graphic + Collateral Design
    Brand Development
    Social Media Content Creation + Planning
    Public Relations
    Special Event Coordination